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Business/Marketing of a Casino

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Format is 5 essay question and need to be well written.

1. How has the history of developing the regulations for the gaming industry impacted the regulations for the current gaming industry in Massachusetts?

2. How do marketing promotions help the gaming industry as a whole and the casinos individually? Use at least 3 examples in your answers.

3. Explain how a casino is organized. What are the pros and cons of this?

4. Why is the food and beverage unit of the gaming industry so important? How does the casino food and beverage differ from independent food and beverage outlets?

5. What is marketing? Why is it important? How is marketing different from advertising? How is marketing used in the gaming industry as a whole?

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Format: 5 essay questions
Must be well written paragraphs.

1. How has the history of developing the regulations for the gaming industry impacted the regulations for the current gaming industry in Massachusetts?

Effective regulation is very important in ensuring fairness of gambling. The history of gambling is associated with criminal activities. Gambling operations involve huge amounts of cash that could go unrecorded and uncounted, which makes it vulnerable for money laundering and skimming. Hence, the gaming industry transformed from being unregulated to very extensively regulated. The primary purpose of regulation is to keep away criminal activities.
As a result of creation of extended regulatory framework for the casino industry, Massachusetts has joined the growing list of states, which have legalized commercial casinos in recent years. The state has established policy for encouraging only limited numbers of licensed casinos instead of encouraging unlimited participation. As part of regulation, extended qualifications have been set for participants who want to set up casinos in the state. For existing casinos stricter regulations have been enforced as with other states.

Source: www.wilmerhale.com/files/News/.../Racklin_BBJ_Gaming.pdf

2. How do marketing promotions help the gaming industry as a whole and the casinos individually? Use at least 3 examples in your answers.
Marketing promotions play an important role in monetization of gaming industry. Marketing promotions creates awareness among people. They clear misconceptions people have for gaming industry. For ...

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