Purchase Solution

Uncommon e-commerce company customer value proposition

Not what you're looking for?

Ask Custom Question

Select an uncommon (avoid well-known) e-commerce company. Visit its Website and describe its business model based on the information you find there. Identify its customer value proposition, its revenue model, the marketplace it operates in, who its main competitors are, any market strategy appears to be. Also try to locate information about the company's management team and organizational structure.

300 words with references. References to each paragraph should be clear.

Purchase this Solution
Solution Summary

An uncommon e-commerce company is selected and the business model is analyzed. The customer value proposition, revenue model, marketplace it operates, the main competitors and market strategy are found.

Solution Preview

Everbank.com
I have taken the example of everbank.com. It is a 24*7 online financial services provider. EverBank has 1,500 employees, share a vision to deliver innovative and award-winning products and services of exceptional value. Its management team is headed by Mr. Robert M. Clements who is the Chairman & Chief Executive Officer. Other members of top management are:
* Blake Wilson
President & Chief Financial Officer
* Gary A. Meeks
Vice Chairman
* Michael C. Koster
Executive Vice President
* John S. Surface
Executive Vice President - Corporate Development
* Frank O. Trotter
Executive Vice President
* Doug Woods
Executive Vice President & Chief Information Officer

Business model
It's having ebanking business model and is using the latest e commerce technologies for financial services and giving online services such as banking, home loans, credit cards, currency management, investing ...

Purchase this Solution
Free BrainMass Quizzes
Organizational Behavior (OB)

The organizational behavior (OB) quiz will help you better understand organizational behavior through the lens of managers including workforce diversity.

Managing the Older Worker

This quiz will let you know some of the basics of dealing with older workers. This is increasingly important for managers and human resource workers as many countries are facing an increase in older people in the workforce

Marketing Management Philosophies Quiz

A test on how well a student understands the basic assumptions of marketers on buyers that will form a basis of their marketing strategies.

Production and cost theory

Understanding production and cost phenomena will permit firms to make wise decisions concerning output volume.

Balance Sheet

The Fundamental Classified Balance Sheet. What to know to make it easy.

View More Free Quizzes
Related BrainMass Solutions

  • Small Business: E-Commerce

    One successful value proposition for e-business is to have a deal of the day. This helps connect with customers. Second successful value proposition is to give coupon codes in promotional e-mails.

  • FIRST MOVER ADVANTAGE FOR AMAZON

    The other type of company that uses e-commerce is one that uses the Internet to complement their existing business. It leads to a smaller, leaner staffs with a greater focus on marketing.

  • E-Commerce

    With the assistance of the e-business solutions, the company has effectively defined and intended value proposition towards the target customers and services offered.

  • Advantages of Internet E-Commerce

    Value proposition: The value proposition is comprised of three components-segment choice, benefit choice and resource choice.

  • Strategic Alliance for U.S Postal Services

    Home Depot is awarded the best internet retailer of the year 2015 and has surpassed e-commerce market leader Amazon on all major e-commerce metrics (Rueter, 2015: June 6) and therefore, the company can be a strategic partner of U.S Postal service.

  • FYC E-commerce plan

    Especially in web based businesses, customers need strong value proposition in terms of customer service, technological infrastructure and quality.

  • E-commerce unit

    E-Commerce normally assesses customer services, required inventory control and access to globalization (Business-to-Business E-Commerce Basics, 2005).

  • E-Business Strategy Formulation

    Identify value proposition: The value proposition of organization should be clear to all its stakeholders. It would subsequently help to formulate effective e-business strategy.

  • List of e-business trends

    had over 30 million visitors during one the months in 2000.Engagement can be caused by expanding the digital customer experience towards providing additional value that is based upon a good value proposition.

View More Related Solutions