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Ground Floor Media: PR Assessment

President-Ensures that the appropriate strategies are implemented. Develops and monitors long-term financial viability of the organizations. Oversees the day-to-day operations within the organization and maintains regulatory compliancy with legal and regulatory requirements. Promotes diversity that reflects the organizations core values, rewards productivity and inspire exceptional work performance. The president is also responsible for hiring, supervising, evaluating and incentive and benefit administration. The president is interpersonal and possesses strong verbal written and communication skills. He/she has ability to multi-task various job functions in a fast-paced environment. He/she applies conflict resolution, strategic decision making and mediation techniques to resolve organizational issues. He/she is proficient with current technology and office equipment. He/she is a college graduate of a top-tier educational institution. He/she is also responsible for finance management and developing a budget and allocating funds to the appropriate departments.

Vice President/Managing Partner-are responsible for "directing the implementation of a comprehensive public relations program to ensure a positive, uniform and consistent representation of the company to all of its key constituents including, customers, suppliers, executive members, investors and the general public. He/she is also responsible for preparing public announcements, speeches, articles and other written forms of communications. He/she work closely with senior management to develop public relations activities in support of the Company's strategic plan." (The Ladders.com, 2009).

Account Director-Responsible for managing growth accumulated from global accounts; maximizing short-term revenue; partner with key vendor representatives to identify new opportunities; establish new clients while sustaining old clients.

Social Media/Public Relations Manager-"supervises PR staff; directs publicity programs; improve management and employee relations; they direct information to groups such as stockholders, consumers, their firm's own employees, or the general public." (Net Industries, 2010). Produce instructional motivation videos, compose newsletters, etc. Campaign to build awareness of organizational services, products and practices.

Office Manager/Executive Assistant-Responsible for monitoring the day-to-day operations within the organization. "Provide high-level administrative support by conducting research, preparing statistical reports, handling information requests, and performing clerical functions such as preparing correspondence, receiving visitors, arranging conference calls, and scheduling meetings. May also train and supervise lower-level clerical staff." (Payscale, 2010)

Operations Manager-"Plan, direct, or coordinate the operations of companies or public and private sector organizations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services. Includes owners and managers who head small business establishments whose duties are primarily managerial." (Payscale, 2010).

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Organizational Structure

? Founder and President
? Vice President and Managing Partner
? Account Director
? Social Media/Public Relations Manager
? Senior Public Relations Manager
? Office Manager/Executive Assistant
? Senior Public Relations Manager
? Operations Manager
? Senior Public Relations Manager
? Chief Strategist

Organizational Philosophy

To provide their clients with top-tier performance from senior-level professionals while providing cost effective solutions suitable for results-driven PR services.

Number of Employees: 26

Description of Job Titles

President-Ensures that the appropriate strategies are implemented. Develops and monitors long-term financial viability of the organizations. Oversees the day-to-day operations within the organization and maintains regulatory compliancy with legal and regulatory requirements. Promotes diversity that reflects the organizations core values, rewards productivity and inspire exceptional work performance. The president is also responsible for hiring, supervising, evaluating and incentive and benefit administration. The president is interpersonal and possesses strong verbal written and communication skills. He/she has ability to multi-task various job functions in a fast-paced environment. He/she applies conflict resolution, strategic decision making and mediation techniques to resolve organizational issues. He/she is proficient with current technology and office equipment. He/she is a college graduate of a top-tier educational institution. He/she is also responsible for finance management and developing a budget and allocating funds to the appropriate departments.

Vice President/Managing Partner-are responsible for "directing the implementation of a comprehensive public ...

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