Explore BrainMass
Share

Entry Strategies for International Operations

This content was STOLEN from BrainMass.com - View the original, and get the already-completed solution here!

Research a company with international operations and find out the kinds of entry strategies the firm has used. Present your findings to the class. Describe the nature of the company's international operations, its entry strategies, the kinds of implementation problems the firm has run into, and how those problems have been dealt with.

© BrainMass Inc. brainmass.com October 24, 2018, 11:07 pm ad1c9bdddf
https://brainmass.com/business/international-markets/entry-strategies-international-operations-181811

Solution Preview

Wal-Mart International Operations
Wal-Mart has operations in Mexico, Puerto Rico, Canada, Argentina, Brazil, China, UK, Japan, Costa Rica, El Salvador, Guatemala, Honduras and Nicaragua. Wal-Mart serves over 49 million international customers weekly in 13 markets outside the continental United States (Wal-Mart, 2008). Their entry strategy focused on analyzing the market and then decided on its offer in terms of products and services which is usually the complete opposite of the typical approach in a genuine start-up business (Arnold, 2003). The nature of their operations is much the same as it is in the United States; to save consumers money by being a one-stop shop with the lowest prices in town. Their hope is to expand their international operations to one day become twice as large as the United States. Since the U.S. economy is slowing down, Wal-Mart has no other choice but to look internationally in order to maintain their stock value. Their strategy is based on buying existing markets and once that is done, Wal-Mart has eliminated their large competitor in that country ...

Solution Summary

This solution discusses what entry strategies an international operations may use as well as describes the nature of the operations and its implementation issues. the organization Wal-Mart is used in this solution and is approximately 550 words.

$2.19
See Also This Related BrainMass Solution

Entry Strategy Analysis

Prepare a 1,050-1,400-word paper where you describe your company's entry strategy. When writing the paper, please address the following:
A. Identify and asses two modes of entry for your company. They want to find a way to enter into a Latin American country, not already doing business,market.
1. The two modes should from different categories of entry.
2. Justify your choices based on the infrastructure characteristics described in the environmental analysis performed on your company in individual paper 1.
B. Determine the impact that a non-governmental organization would have on both of these entry strategies.
1. You may choose any one (1) NGO.
2. Determine if the NGO has an impact on your organization's operations in their home country.
3. Just what is the impact (if any) that the NGO plays in your industry.
C. Identify three (3) cultural and/or geographical factors that do have an impact on your organization's operations. Then address how those factors impact the HR function. Pay particular attention to:
1. Staffing and recruiting for the new organization;
2. Training and compensation at the new organization;
3. Expatriate policies at the new organization.
The organization you chose in Individual Paper 1 is the organization that you will use for this paper.

View Full Posting Details