Explore BrainMass
Share

Southwest Airline from a management perspective

This content was STOLEN from BrainMass.com - View the original, and get the already-completed solution here!

In no more than two pages, double spaced, a) discuss several problems or issues facing Southwest Airlines from a Management Accounting perspective, b) discuss potential solutions to these problems or issues, and c) select those which you believe are most promising. Discuss your rationale for this selection.

Southwest Airlines: Case Study in Managerial Accounting. Access online @ http://onlinembastudy.blogspot.com/2010/03/southwest-airlines-case-study-in.html

© BrainMass Inc. brainmass.com October 25, 2018, 5:19 am ad1c9bdddf
https://brainmass.com/business/human-resources-management/southwest-airline-management-perspective-414920

Solution Preview

Title: South west airlines from a management perspective

Submitted by:

Course code:
Date:

South West Airlines from a Management Perspective
For over a long period of time, south west airlines has provided a benchmark for other airlines in the industry for operational excellence. This is a fine example of a company that is committed to its core competencies with efficient operations to drive its low cost structure, innovative HR management practices and an outstanding delivery of customer service.

South West Airline was the first airline to offer online booking in the year 2001 whereby about 40 percent of its customer's revenue was generated. The costs per booking were $1 compared to a cost $6 to $8 costs per booking made through travel agents. This airline has managed to maintain its profitability even after the ...

Solution Summary

The expert examines Southwest Airline from a management perspectives.

$2.19
See Also This Related BrainMass Solution

Management Age of IT: ERP

I need some starting help with these questions...

1. What are the payoffs in taking a multidisciplinary approach to an ERP implementation? What departments are affected and what is the typical time frame? What part does training play in implementing an ERP system? If possible, find an example of a company that has recently implemented an ERP system and give an opinion about what you think the company could have done better.

2. Identify three major benefits that an institution of higher education would likely gain from the use of an effective ERP system. What issues would be involved in implementation?

3. Select one company from Fortune Magazine's current annual list of the top 500 companies (you should be able to find the list by doing a simple online search for "Fortune 500") and identify the organization's objectives, measures, targets and key initiatives. Develop a balanced scorecard for that company.

View Full Posting Details