Purchase Solution

Sales Training Plan For New Employees; Case Study

Not what you're looking for?

Ask Custom Question

You are the Manager of Sales Training for AFLAC. Every year your firm hires a large number of entry-level sales personnel, fresh off of college campuses. These new hires come with a variety of backgrounds, have a variety of different degrees, and have very little in common with one another in terms of demographic characteristics. They are all very enthusiastic, have a grade point above a 3.2, and were all active in at least three organizations on campus. How would you go about designing an initial orientation and training session for them? What components should be in this training program? What criteria would you use to judge how successful your training program is a year later?

Please cite and list any references used.

Purchase this Solution

Solution Summary

This solution explains how sales training will be provided to new employees in a specific case. The sources used are also included in the solution.

Solution Preview

Step 1
I will design an initial orientation and training session for them. In the orientation program, the activities of AFLAC will be described. The organizational structure, organizational culture, and code of conduct will be explained to them. They will also be sent on a guided tour of AFLAC. The sales training will be over a period of seven days. There will be several modules. The learning will be in the form of classroom contact, role play, problem solving, and ...

Purchase this Solution


Free BrainMass Quizzes
Organizational Behavior (OB)

The organizational behavior (OB) quiz will help you better understand organizational behavior through the lens of managers including workforce diversity.

Team Development Strategies

This quiz will assess your knowledge of team-building processes, learning styles, and leadership methods. Team development is essential to creating and maintaining high performing teams.

Academic Reading and Writing: Critical Thinking

Importance of Critical Thinking

Business Processes

This quiz is intended to help business students better understand business processes, including those related to manufacturing and marketing. The questions focus on terms used to describe business processes and marketing activities.

Introduction to Finance

This quiz test introductory finance topics.