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    Starbuck's External Analysis

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    Look outside the company. What are the major threats to Starbuck's ability to serve its stakeholders and make its mission a reality?

    What are the major opportunities available to improve Starbuck's ability to meet the need and make the vision come about?

    Try to think creatively. I am more interested in you really thinking this through than I am with research and facts. You do not need to disclose any private information. But it should be fun to "play boss" for the moment and analyze what the major external threats and outside opportunities are at play.

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    Look outside the company. What are the major threats to Starbuck's ability to serve its stakeholders and make its mission a reality?
    The Starbucks Mission is to inspire and nurture the human spirit, one person, one cup and one neighborhood at a time. The major threats to Starbucks ability to serve its stakeholders and make its mission a reality are that during a time of economic hardship Starbucks is perceived to be a $4 a coffee shop. It is perceived as too expensive. In addition, ...

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    This explanation provides you a comprehensive argument relating to Starbuck's External Analysis

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