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Health promotion and belief theories

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What are three major concepts that are core to health promotion and health belief theories?

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The three concepts are outlined in the Health Belief Model intoduced by Hochbaum, Rosenstock, Levental and Kegeles in the 1950s. They assumed people feared disease and that health actions were motivated in relation to the degree of fear and expected fear-reduction potential of taking steps to prevent that disease ...

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