Explore BrainMass

Qualitative vs Quantitative data collection

This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

Qualitative vs Quantitative data collection

Ethnology is the study of the division of humankind based upon race, ethnicity, origins, or characterizations as found in natural settings. Keeping this definition of ethnology in mind, create an observational checklist, containing at least 10 items, to examine people within a social setting while completing a qualitative ethnology study. Using this observational checklist, complete an observational data collection using an hypothetical community venue you have visited in the past , such as a shopping mall, a library, or college campus social area, in which people are readily seen in natural surroundings. Give an instance of a brief observational research study using your checklist. Consider how this experience differs from analyzing numbers when conducting quantitative research.


1.Describe your experience of conducting a brief observation and the experience of this form of data collection including an observational check list.

2.Compare this experience with data analysis experiences in biostatistics( i.e QUANTITATIVE DATA COLLECTION)

3.Summarize the strengths and limitations of each type of data collection. ( Qualitative vs Quantitative data collection)

4.Which method of data collection and analysis are you most comfortable with?( Qualitative vs Quantitative data collection)

© BrainMass Inc. brainmass.com March 21, 2019, 10:49 pm ad1c9bdddf

Solution Summary

Qualitative and quantitative data collection methods are assessed in this tutorial.