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A Brief Overview of Qualitative vs. Quantitative Studies

A quantitative research study vs a qualitative

Compare (similarities and differences) the two studies in terms of the designs, the methods of data collection and analysis, the nature of the interpretation, and conclusions

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Quantitative research deals with variables that can me measured with numbers.

Qualitative is more subjective in the sense that variables may be the simple presence or absence of certain measurable aspects, or the subjective evaluation of the observer.

The methodology depends on the study, however quantitative studies often outline standardized methods of counting the presence and/or degree of presence of a variable: number of cells in a dish, light ...

Solution Summary

A brief discussion on the general differences between qualitative and quantitative studies. Objectivity and subjectivity as it applies to methodology, interpretation and the strength of interpretation is briefly discussed.