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    Reporting: Qualitative versus Quantitative Research

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    Question: Do you feel that a qualitative study is easier to write than a quantitative study? Why or why not?

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    https://brainmass.com/business/business-management/reporting-qualitative-versus-quantitative-research-572693

    Solution Preview

    The purpose of a study is to reach conclusions based on results of various research methods. The type of research could be qualitative, quantitative or a mixture of both. The difference in qualitative and quantitative is one of focus.

    The earlier and possibly simpler method was quantitative because it could demonstrate data with numbers and statistical methods. It is a more specific method to test a hypothesis. The role of the researcher is to observe and measure data with objectivity as a ...

    Solution Summary

    This 252 word solution discusses the general differences between qualitative and quantitative research methods and the presentation of the results of data gathering.

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