Starting an Entrepreneurial Business: Presenting Business Plans

Solution Preview

I have created the attached document for you to use as a guide and beginning outline. I included both an Appendix A beginning for a marketing plan and Appendix B with pro forma for you to work off of. These numbers are made up and you might wish to paste them into an Excel spreadsheet and change them.

•Title page

•Table of contents
•Executive summary (Abstract)
•Business description
Tea Dye: A new idea in dyes, tea dye is a natural move within the modern use of tea for everything from health benefits, to entertaining, to art. Tea Dye will package and sell the ingredients, premixed to dye almost any material. It can be used to create colors in icing and cupcakes, or help color any food.

•Definition of the market
The markets the company wants to target are people who want to use natural and safe materials for their own health and the health of their families and those who want simple solutions to crafts, arts, and decorating. Use of Tea Dye in food products will enhance the benefits of tea because the concentration of tea will be part of the dye mix.
Health conscious people and those who promote safe products will be the first target. When using tea to dye or color items, it takes little more than the type of tea to make the colors. The only additives will be the fruits, flowers, and plant extracts that give the dyes their special color attributes. For example, blue dyes may include tea, blueberry, and jasmine.
As a simple solution, Tea Dye, will offer a quick way to create colors for dyeing clothing, accessories, home products. The dyes can also be used to create watercolor types of paint effects and be used in the place of food coloring. They are easy to ...