Explore BrainMass

Explore BrainMass

    Marketing: Product, Price, Place, Promotion

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    Please help answer the following questions. This solution provides a list for each.

    What are the 4 P's of marketing, what do they entail, and how does this marketing mix effect the consumer?

    © BrainMass Inc. brainmass.com February 24, 2021, 2:18 pm ad1c9bdddf
    https://brainmass.com/business/the-marketing-mix/marketing-product-price-place-promotion-12819

    Solution Preview

    Problem: What are the 4 P's of marketing, what do they entail, and how does this marketing mix effect the consumer?

    Solution:

    The 4 P's of marketing are:
    Product
    Price
    Place
    Promotion

    Product: The product can be a physical good, service, warranty, packaging, instructions, accessories included (or available), or quality level.

    Price: The price includes discount, flexibility, and how the price distributes over the life of the product.

    Place: The place includes market exposure, what stores and locations the product is available at, and how the product is transported.

    Promotion: Promotion ...

    Solution Summary

    This posting helps with a problem about marketing. It discusses the role that product, price, place and promotion serve in the marketing of an item. It discuses whether you can recognize the marketing mix in your everyday life.

    $2.19

    ADVERTISEMENT