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Marketing: Product, Price, Place, Promotion

Please help answer the following questions. This solution provides a list for each.

What are the 4 P's of marketing, what do they entail, and how does this marketing mix effect the consumer?

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Problem: What are the 4 P's of marketing, what do they entail, and how does this marketing mix effect the consumer?

Solution:

The 4 P's of marketing are:
Product
Price
Place
Promotion

Product: The product can be a physical good, service, warranty, packaging, instructions, accessories included (or available), or quality level.

Price: The price includes discount, flexibility, and how the price distributes over the life of the product.

Place: The place includes market exposure, what stores and locations the product is available at, and how the product is transported.

Promotion: Promotion ...

Solution Summary

This posting helps with a problem about marketing. It discusses the role that product, price, place and promotion serve in the marketing of an item. It discuses whether you can recognize the marketing mix in your everyday life.

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