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Marketing Christian sneakers

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Provide a description of your product/service and a brief history of the firm that produces your product/service. Describe and discuss the 4 Ps associated with your product/service.
•Old 4 Ps: Product, Place, Promotion, Price
•New 4 Ps: People, Processes, Programs, Performance

Product: Christian Sneakers

Below is the question that I have to respond to in essay form using the 4 P's:
Describe and discuss the demographic trends associated with your product/service?

Also needs the at least 3 references.

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Solution Summary

Marketing Christian sneakers are examined. The old 4 P's and new 4 P's are examined.

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http://www.christianshoes.com/

Provide a description of your product/service and a brief history of the firm that produces your product/service. Describe and discuss the 4 Ps associated with your product/service.
•Old 4 Ps: Product, Place, Promotion, Price
•New 4 Ps: People, Processes, Programs, Performance
Product: Christian Sneakers
Below is the question that I have to respond to in essay form using the 4 P's:
Describe and discuss the demographic trends associated with your product/service?

First and foremost, the product that you are attempting to sell is a niche product as there are not many established markets for "Christian sneakers". Therefore, you must develop the necessary strategic approach to ensure that the specific needs of your target market, which I presume are "Christians" who identify with the religion of Christianity. To achieve this, you will need the most appealing product that is offered to consumers at affordable prices. Consumers will need to be able to access your product, which requires you to ensure that the product is available to consumers in easily accessible locations that are convenient for the customer. If consumers are to buy your product, they must first be aware of the product that is being offered, which is why ...

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  • MS, Prairie View A&M University
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