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Benefits and Disadvantages of Internet Distribution Channels

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Identify a product now offered directly over the internet that used to be available only through a separate retailer. (Indicate the website where you found this product.)

Explain the advantages and disadvantages associated with internet distribution for this product.

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Solution Summary

Identifies a few products which offer a single online presence for products without a brick and mortar equivalent. The pros and cons of using online distribution networks are highlighted.

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Consider products on home shopping networks where the innovator or designer only allows an online distribution method to delivering of the product. The periogen hygienist product is exclusively online distribution and not directly available in any mortar and brick store for purchase. In addition, the AddaLock is only available for online distribution. Although, the products can at times indicate availability on marketplace sites these ...

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