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SWOT Analysis &Tracking/Discussion of company performance over at least 5 years

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SWOT Analysis &Tracking/Discussion of company performance over at least 5 years
There are several strengths of Disney. These are it is a well diversified company, has a very strong brand recognition, and has a team that is creative. In addition, Disney has a large following among children all over the world and uses the same product anywhere in the world. Further through the use of Disney store ht has been able to develop a large demand and liking for Disney apparel, toys, gift items and stationary. Most importantly Disney has a strong financial background.

The main weaknesses of Disney are as follows. The personnel are not proactive, the stores do not create adequate excitement for its customers, and product development is very tardy. further, Disney is risky, has weak management, and R&D that does not product new products fast.

The opportunities for Disney are opening of Disney Theme parks in emerging economies ...

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