Sufficiency of qualitative data over quantitative in certain cases
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Is it possible that in some stiuations qualitative research may be sufficient (in the sense that there may be no need to do a follow-up quantitative study)? If yes, give two examples of situations when this may be true and explain why these situations only require qualitative research. If no, explain why you feel that way.
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Solution Summary
The sufficiency of qualitative data over quantitative in cases are determined.
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There can be two situations in which qualitative research may be sufficient:
? First is the case when the objective is to study some phenomenon (e.g. acquisition strategy) of single company or few companies within an industry that may be answered only by the senior management. In this case, since there ...
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