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Defining A Product or Service

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"Whether a company grows, survives, and makes a profit could depend upon how their products or services are defined." What does this statement mean to a company or to consumer perception?

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This statement seems to mean to a company that a company must define their products and services in a manner in which their feasibility for utilization in providing for ...

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Marcel Parker, MPA
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  • Criminal Justice, Elizabeth City State University
  • Master of Public Administration, North Carolina Central University
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