Competitive versus cooperative alliances between competing organizations.© BrainMass Inc. brainmass.com July 19, 2018, 12:18 am ad1c9bdddf
Please see response attached (also below), including one supporting article. I hope this helps and take care.
1. Competitive versus cooperative alliances between competing organizations.
I located an excellent article by Kim Eyer, discussing your topic exceptionally well. It formulates the idea of forming strategic cooperative alliances between competitors. The author provides excellent examples as well:
Are You Overlooking Strategic Alliances Because You Call Them Competitors?
"OK, so we compete for some of the same clientele or market. But, what can that business and mine offer each other that is mutually beneficial? In what ways can we work together without being at risk?"
Are you overlooking strategic alliances because you call them "competitors"? It is amazing how many business owners and corporate employees view similar businesses strictly as "competitors". And its sad that these same business professionals throw away some of the best opportunities they face, if only they could see the opportunity.
What do I mean by that? If I own an Italian restaurant isn't every other restaurant in the city or town my competitor, my archrival? Well, maybe, but not necessarily; but for sure they are just a rival if that's how you choose to look upon their business and treat them.
A wiser approach would be to look upon these other businesses and think, "OK, so we compete for some of the same clientele or market. But, what can that business and mine offer each other that is mutually beneficial? In what ways can we work ...
This is a discussion of competitive versus cooperative alliances between competing organizations. Supplemented with an article on the pitfalls of strategic alliance.