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Special Events Proposal

Select an appropriate special event to support a sales promotion for a local upscale specialty food store. In your proposal be sure to address the following:

Select a product and a type of sales promotion (e.g. coupons, premiums, contests) for your selected product.
Select an appropriate special event to maximize the effectiveness of your selected sales promotion. Be sure to provide the rationale for your selection and detail the specifics of your special event.

Solution Preview

Sales promotions consists of tools to stimulate quicker or greater purchase of particular products or services by consumers or the trade. These includes tools for consumer promotion, trade promotion, and business and sales force promotion. (Destinydawnmarie.blogspot)

We have selected high quality apples as a product and the sales promotion will be in the nature of coupons and contests. The sales promotions will be in the form of coupons in local newspapers that can get discounts of 20% on the purchase of Apples. This is will be applicable for first month of the launch in order to attract the ...

Solution Summary

Select an appropriate special event to support a sales promotion for a local upscale specialty food store. In your proposal be sure to address the following...

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