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Public Relations - Review 3 PR articles of a competitor

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Market recognition will be a very important factor for GGI. So it will be important for us to make sure have good public relations and communications internal and external to GGI. Sending out the right message and positioning yourself in the market can go a long way and it will also help GGI increase their revenue.

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Market recognition will be a very important factor for GGI. So it will be important for us to make sure have good public relations and communications internal and external to GGI. Sending out the right message and positioning yourself in the market can go a long way and it will also help GGI increase their revenue. GGI can also use market recognition to help them develop new strategies so they can capture the market share. This is why it is important for GGI to have a strong public relations department because this department will be enhancing their reputation. Basically our public relations department will be GGI's reputation protector. We all know how competitive the business world is today so it's important for us to make sure GGI has the edge that will help them stand out in the crowd. We want to become more appealing to the public and media. What this means is we want our buyers (public) and our sellers (media) to really want what we have to offer. I recently took the time to review three recent press releases from AT&T which is a fortune 500 company.

The first PR I reviewed was called "AT&T Invests in Mobile Device Security Platform" (AT&T, 2011). The actual title of this PR would draw their buyers into reading the publication because in this day and age, who isn't interested in their data ...

Solution Summary

The following solution contains a detailed review of three public relations article of a competing company. [843 words]

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See Also This Related BrainMass Solution

Public relations questions

1. Explain PR's role and functions within an organization.
2. Explain the impact of effective communications to internal
publics.
3. Describe the differences between advertising and public
relations. Give specific examples of each. Describe when an organization
would use each.
4. Recommend strategies to generate positive publicity. Justify
each.
5. Explain the need for proactive PR planning and reactive crisis
management.

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