Positioning Statements
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Write three different positioning statements for your social cause.
We want (TARGET AUDIENCE] to see [DESIRED BEHAVIOR] as [ADJECTIVES, DESCRIPTIVE PHRASES, SET OF BENEFITS, OR WHY THE DESIRED BEHAVIOR IS BETTER THAN COMPETING BEHAVIORS].
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We want (TARGET AUDIENCE] to see [DESIRED BEHAVIOR] as [ADJECTIVES, DESCRIPTIVE PHRASES, SET OF BENEFITS, OR WHY THE DESIRED BEHAVIOR IS BETTER THAN COMPETING BEHAVIORS].
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______________________________________________________________________________ ______________________________________________________________________________
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We want (TARGET AUDIENCE] to see [DESIRED BEHAVIOR] as [ADJECTIVES, DESCRIPTIVE PHRASES, SET OF BENEFITS, OR WHY THE DESIRED BEHAVIOR IS BETTER THAN COMPETING BEHAVIORS].
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Positioning statements are given in the solution.
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This is for Instructional Purposes Only. Kindly Derive Your Own Examples from the Detail Instruction I am Providing.
First: We need to understand the meaning of Positioning Statement (PS) before answering the questions.
Positioning Statement: Positioning Statement or Description Statement (PS) represents a firm's place in the marketplace and helps in driving increased profits for the business through marketing. PS needs to include an organization's target market (audience) before it can express the key advantages of its products and (or) services (P&S). In addition, PS needs to precisely state or infer how an organization is distinct from its competitors (present fascinating impression) to persuade customers in perceiving and relating to its brand.
We want (TARGET AUDIENCE] to see [DESIRED BEHAVIOR] as [ADJECTIVES, DESCRIPTIVE PHRASES, SET OF BENEFITS, OR WHY THE DESIRED BEHAVIOR IS BETTER THAN COMPETING BEHAVIORS].
Integrity is an accounting firm that is located in Atlanta, GA. Integrity provides reliable and top-notch bookkeeping, ...
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