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Mission and vision statements

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In 350 words, please explain what is the difference between mission and vision statements? What factors need to be considered to produce an appropriate mission statement and vision statement for an organization?

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In 350 words, please explain what is the difference between mission and vision statements?

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The vision statement is the end state or goal that an organization aspires to reach at some point of time in the future. In other words, it is the ultimate end goal that an organization wish to attain in the future. A mission statement describes the organization's purpose for its existence or in other words, what it is all about. Therefore, a mission statement provides an overall purpose or rationale for the existence of the organization, whereas vision statement ...

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Sheetal Jain, PGDM
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  • BComm, University of Delhi
  • Post Graduate Diploma in Management (Equivalent to MBA), All India Management Association
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