Purchase Solution

Marketing: Risks of Excluding a Group

Not what you're looking for?

Ask Custom Question

Please help with the following questions. Provide at least 300 words in the solution.

What are the risks of knowingly excluding a group from a specific marketing/feedback campaign or message?

How can these risks be mitigated? Give specific examples

Purchase this Solution
Solution Summary

The following posting helps with a marketing problem. This solution provides two main risks of excluding a group from a specific marketing/feedback campaign or message with an example. It also touches on some strategies to mitigate the risks. The explanation is given in 309 words.

Solution Preview

Problem: What are the risks of knowingly excluding a group from a specific marketing/feedback campaign or message? How can these risks be mitigated? Give specific examples to along with the answer.

Solution:
Risk #1

You will miss out of revenue or sales from the groups you excluded

Let's say that you are opening a new gym, and you are targeting this gym towards 30-45 year old professionals. You create a marketing plan to entice this group perhaps advertising ...

Purchase this Solution
Free BrainMass Quizzes
Basics of corporate finance

These questions will test you on your knowledge of finance.

Situational Leadership

This quiz will help you better understand Situational Leadership and its theories.

Marketing Management Philosophies Quiz

A test on how well a student understands the basic assumptions of marketers on buyers that will form a basis of their marketing strategies.

Employee Orientation

Test your knowledge of employee orientation with this fun and informative quiz. This quiz is meant for beginner and advanced students as well as professionals already working in the HR field.

Accounting: Statement of Cash flows

This quiz tests your knowledge of the components of the statements of cash flows and the methods used to determine cash flows.

View More Free Quizzes
Related BrainMass Solutions

  • Customer service feedback

    To minimize the obscuring of data skewing... What are the risks of knowingly excluding a group from a specific campaign or message? How can these risks be mitigated? You risk ...

  • Important information about Customer Feedback

    What are the risks of knowingly excluding a group from a specific campaign or message? How can these risks be mitigated? The response addresses the queries posted in 1196 words with references.

  • Pepsi HR Strategy

    The body of the report should be 8-10 pages excluding title, references page(s), and any appendices.

  • Customer Feedback

    What are the risks of knowingly excluding a group from a specific campaign or message? How can these risks be mitigated? B.

  • marketing strategy

    222441 Discussing Marketing Strategy Can a marketing strategy be unified across a multinational company and what are some benefits to a unified strategy? What are some risks?

  • Uses of Pro Forma Financial Statements

    To provide investors with a better understanding of operating results. 2. A useful piece of information to assess a company's future prospects; it can show long-term potential of a company by excluding noncash charges. 3.

  • Lectocomp Electronics Manufacturing Company Risk Matrix

    As a group, go to the Small Group Discussion Board and evaluate each other's responses and compile the results. I HAVE THE FIRST PART COMPLETE: I NEED THE FOLLOWING DONE Create a comprehensive risk management plan.

  • Starbucks and Clay Christensen's milkshake analogy

    The company can put milkshake in its product line of healthy products, through which it can target a larger customer group, consisting of children, adults, youngsters or old age people.

  • Odd Order and Cyclic Groups

    97559 Odd Order and Cyclic Groups Suppose that G is a finite group of odd order 2n + 1. Prove or disprove that the number of cyclic subgroups of G is at most n + 1. The statement is true.

View More Related Solutions