Customer service feedback
Not what you're looking for?
How can a company capture customer feedback without alienating customers in the process? Are there situations in which you as a customer are more likely to provide feedback? If customers are more likely to provide feedback when they have unpleasant experiences, what can marketers do to minimize the potential bias or skew that can result? What are the risks of knowingly excluding a group from a specific campaign or message? How can these risks be mitigated?
Purchase this Solution
Solution Summary
How can a company capture customer feedback without alienating customers in the process?
Survey will always...
Are there situations in which you as a customer are more likely to provide feedback?
Personally, I provide ...
If customers are more likely to provide feedback when they have unpleasant experiences, what can marketers do to minimize the potential bias or skew that can result?
To minimize the obscuring of data skewing...
What are the risks of knowingly excluding a group from a specific campaign or message? How can these risks be mitigated?
You risk ...
Solution Preview
How can a company capture customer feedback without alienating customers in the process?
Survey will always be king. The method a company uses can be single or multiple. A comment card, an online survey, a phone number on the receipt...any way or combination will ensure that customers are at least asked to take the survey. ...
Purchase this Solution
Free BrainMass Quizzes
Writing Business Plans
This quiz will test your understanding of how to write good business plans, the usual components of a good plan, purposes, terms, and writing style tips.
Change and Resistance within Organizations
This quiz intended to help students understand change and resistance in organizations
Cost Concepts: Analyzing Costs in Managerial Accounting
This quiz gives students the opportunity to assess their knowledge of cost concepts used in managerial accounting such as opportunity costs, marginal costs, relevant costs and the benefits and relationships that derive from them.
Motivation
This tests some key elements of major motivation theories.
Transformational Leadership
This quiz covers the topic of transformational leadership. Specifically, this quiz covers the theories proposed by James MacGregor Burns and Bernard Bass. Students familiar with transformational leadership should easily be able to answer the questions detailed below.