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Marketing: Personal story about marketing

See the attached files.

Marketing publication, "The Marketing Scene," which provides a platform for professionals and consumers to discuss new ways of marketing, the effectiveness of advertising trends, specific ad campaigns and the impact this information has on our society.

Some of the stories on the site encompass the following marketing topics:

Target Marketing
The Global View
Marketing the Economy


Need help devising a story that fits in one of the categories above. The story needs to have a marketing focus, but the topics are broad and can reflect a personal taste.


Solution Preview

Story: Personal Shopping

It is about my personal experiences regarding shopping during economic recession. It is hard to stop me for shopping during festive seasons. I have used every occasion for shopping interest. During the times of economic boom, I have purchased lot of things to fulfill my needs, wants and demands (Farago 2002). I have always heard about coupons that can be redeemed according to the needs, but I have never used coupons for shopping purpose. It is also notable that due to my shopping habit, I have faced problems in managing my finance during recession.

During the time of economic recession, I have heard about coupon ...

Solution Summary

A personal story about marketing is examined.