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Importance of marketing researches

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Why is marketing research important to developing marketing strategy?

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Why is marketing research important to developing marketing strategy is determined.

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Marketing research is actually critical in order to understand how people perceive your brand. That will be the key to your strategy.

You need to know the following important pieces of info before you decide on HOW you will be marketing your product:

- who is the demographic that is interested in your product?
- is it males or females or both who would by the product
- what is the price point that interests your segment of the population?
- what are some ...

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