Environmental Factors Marketers Need To Know Outside of US
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Which of the following are environmental factors marketers should understand when planning a campaign outside their own country?
A) Culture
B) Values
C) Iconic symbols of the country
D) Economic conditions
E) Political environment
F) Legal and regulatory environment
It can be more than one answer. Please help me explain this one...
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This solution details the environmental factors marketers should understand when planning a campaign outside their own country. It includes a link.
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Each of these factors is crucial to planning a campaign outside of one's own country. In order to position the product correctly it would be key to understand economic conditions. The political environment would come into play in distributing and selling ...
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