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Comparing and Contrasting Definitions of Public Relations

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- Explain your personal definition of PR and definitions from three different sources, such as the Public Relations Society of America, text books, and so forth.

- Compare and contrast these definitions in your paper.

- Explain why you think there are so many different definitions of PR.

APA standards.

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Solution Summary

This solution compares and contrasts definitions of public relations.

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Public Relation

Public Relation Definitions

According to Public Relations Society of America, "Public relations help an organization and its publics adapt mutually to each other."
(Source: Public Relations Society of America, 2010).

According to James Grunig and Todd Hunt," Public relation refers to the management of communication between an organization and its publics."
(Source: Banks, 2000).

According to Philip kotler, "Public relations include communications directed internally to employees of the company or externally to consumers, others firms, the government, and media.
(Source: Kotler, Keller, Koshy & Jha, 2009).

According to my personal opinion, "Public Relation can define as the connection with public that are made by organization to sale the products and services and increase the revenue of firm as well as enhance firm's image among the public.

Compare and Contrast

Definition which is given by "Public Relations Society of America" concentrates on the public and organization. Organization is refers to businesses, trade unions, government agencies, voluntary associations, foundations, hospitals, schools, colleges, religious groups and other societal institutions. In another context Public refers to stakeholders of the company such as employees, members, customers, local communities, shareholders and other institutions, and with society at large. Public relation is ...

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