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Advertising/Marketing Ethics

1. Does marketing force people to buy products they don't need, want, or can't afford?

2. Is advertising to children ethical?

3. Does marketing increase the cost of goods?

4. What marketing ethical issues have students encountered in their own personal or professional business situations?

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1. Does marketing force people to buy products they don't need, want, or can't afford?

I wouldn't say that marketing forces people to buy products they don't need, want, or can't afford. Yet again, it all depends on what the word "force" means to you. For those who have clear boundaries on how and on what they will spend their money, "forcing" to get something they don't want is never an option. However, for those who are easily influenced by persuasion, they can be easily made to feel that they need something that they don't really need. However, I would say that when it comes to purchasing products for another person, ...

Solution Summary

This solution discusses popular ethical issues related to marketing, including children, students, and cost increase.

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