Professional Ethics & Etiquette
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1. Discuss one of the ethical challenges facing organizations today.
2. How does this challenge relate to the ethics gap?
3. What could be done differently to reduce the challenge and the ethics gap?
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Professional Ethics & Etiquette
1. Discuss one of the ethical challenges facing organizations today.
One of the ethical challenges facing organizations today is the ethics gap between the marketing professionals and other sections of the society. For instance, subliminal advertising is accepted as ethical by most marketing professionals but is not acceptable to a large section of the society.
2. How does this challenge relate to the ...
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