A marketing plan for a new product
Not what you're looking for?
Please help with a discussion of the Situational Analysis (past history of the product/company) and the Market Analysis (market demographics, trends, and growth), a SWOT Analysis, and the analysis of competition, the Product/Service Offer and the Marketing Research that has been developed, the Marketing Strategy (Segmentation, Target Market, Positioning) and the Marketing Mix Strategies. Several pages of text detailing the marketing plan for the business based on information from above.
Purchase this Solution
Solution Summary
The answer to this problem explains a marketing plan for a new product. References related to the answer are also included.
Education
- BSc , University of Calcutta
- MBA, Eastern Institute for Integrated Learning in Management
Recent Feedback
- "I read your comments, and thank you for this feedback. Do I need to find other studies that applied this methodology Ive used? That's where I'm stuck at."
- "Thank you kindly sir. "
- "Excellent and well explained. --Thank you kindly. "
- "Awesome notes. I appreciate you."
- "I have the follow-up project and I will assign that to you very soon. "
Purchase this Solution
Free BrainMass Quizzes
Basic Social Media Concepts
The quiz will test your knowledge on basic social media concepts.
Business Processes
This quiz is intended to help business students better understand business processes, including those related to manufacturing and marketing. The questions focus on terms used to describe business processes and marketing activities.
Paradigms and Frameworks of Management Research
This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.
Learning Lean
This quiz will help you understand the basic concepts of Lean.
Marketing Management Philosophies Quiz
A test on how well a student understands the basic assumptions of marketers on buyers that will form a basis of their marketing strategies.