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Subway's Marketing Strategy

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How can Subway do a better job dealing with the growth in competition in their market, include suggestions that address the following?

1. What marketing PRICE strategy would you recommend to Subway to counter the threats to its business?
2. Why do you recommend this marketing PRICE strategy to Subway to counter the threats to its business?
3. What marketing PRODUCT strategy would you recommend to Subway to counter the threats to its business?
4. Why do you recommend this marketing PRODUCT strategy to Subway to counter the threats to its business?
5. What marketing PLACE strategy would you recommend to Subway to counter the threats to its business?
6. Why do you recommend this marketing PLACE strategy to Subway to counter the threats to its business?
7. What marketing PROMOTION strategy would you recommend to Subway to counter the threats to its business?
8. Why do you recommend this marketing PROMOTION strategy to Subway to counter the threats to its business

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Solution Summary

Subway's Marketing Strategy is examined.

Solution provided by:
Umut Oltulu, MBA
Education
  • BSc, Dokuz Eylul University
  • MBA, Texas A&M University-Kingsville
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