Walt Disney Critical Issues
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1.In a narrative format discuss the key facts and critical issues presented in the case.
2. What are the cultural problems that Walt Disney Company has faced in opening theme parks outside the U.S.?
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Solution Summary
The key facts and critical issues presented in a Walt Disney case are determined. The cultural problems that Walt Disney has faced in opening theme parks outside the United States is determined.
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1.In a narrative format discuss the key facts and critical issues presented in the case.
The key facts in this case revolved around Walt Disney's initial Americanized viewpoint of the world, which led them to posit that they could open a theme park in another country without restructuring the theme park to adhere to cultural and local norms. Therefore, the company's first attempt at entering a foreign market was less than ideal as many locals in France balked at the idea of an American company attempting to Americanize French culture. Therefore, for several years, the theme park was a resounding failure, but this changed when Walt Disney began to incorporate local customs and ...
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- MS, Prairie View A&M University
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