Written Proposal
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Details: Consider the following scenario:
Develop a written proposal outlining a specific product or service idea you have as the product manager for Triangle Solutions. Triangle's company type and product area have been left unspecified in order to allow you creativity in invention of your own product ideas and exploration of areas of interest in the market. You may not use the same area or idea used in previous assignments. Be sure to include the following in your response:
In the proposal, make a case for your new Triangle Solutions product that clearly states the need in the market, the pain points felt by customers, and the solution the new product will deliver.
Research the industry and market for the product providing data on the target market's size, potential growth and relative demographics of the client base, as well as major competitors or obvious potential regulatory issues such as environmental.
Provide some ideas for marketing strategies may be used to effectively introduce this product to the market. What channels will be used? What aspect(s) of the product should be emphasized? How will it be priced? How will these approaches achieve results?
Approach this from an entrepreneurial prospective as if you are launching a new venture without your company's support.
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As the product manager for triangle solutions company, I am submitting a proposal to the chief executive of operations, as well as the Board of Trustees, in reference to the development of an online tutorial service, as well as tutorial service business locations throughout the U.S.. There is a tremendous need for tutorial services for the thousands of students within the area as well as nationwide, due to the fact that colleges and universities provide the instructional knowledge that is needed by students in order to fulfill the requirements of their courses, but there is a shortage of after class homework assistance for most college and university students. In addition, many high school and elementary students also have dire needs for tutorial services and extra help with their homework, due to the fact that their parents may not have the knowledge and experience to be able to help them appropriately.
Students at many colleges and universities complain that is very difficult for them to find the assistance that they need in completing homework assignments, due to the fact that professors have certain hours in which they are available in their offices, and these professors are usually not available during the evening when most students are seeking to complete their assignments. Another reason that tutorial ...
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- Criminal Justice, Elizabeth City State University
- Master of Public Administration, North Carolina Central University
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