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Why is it important for an organization to develop a strategic plan for its e-commerce operations as opposed to simply imitating other successful e-commerce sites?

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strategic plan for e-commerce operations

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It is important for an organization to develop a different strategic plan for its ecommerce operations as opposed to simply imitating the strategies of other successful ...

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Sandeep Bardia, MBA
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  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
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