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    Global Trends and Diversity

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    How do global trends and diversity play a role in effective global business management?

    © BrainMass Inc. brainmass.com October 10, 2019, 6:05 am ad1c9bdddf

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    The South East Asia country that I consider is Thailand. The global trends are that Thailand's main exports have strong demand. The main exports of Thailand are rice, shrimp, and logs. Diversity is important from the perspective of global business. Each country to which Thailand exports, has a culture which is different from that of Thailand (Wylie. P, 2007),.

    If we consider Hofestede's cultural dimensions, the personal distance for Thailand is 64, whereas for the United States it is 40. Similarly, individualism is 20 for Thailand, whereas it is 91 for United States. ...

    Solution Summary

    Importance of culture in global business is explained in a structured manner in this response. The answer includes references used.