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    Management: Generic and Grand Strategies

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    Based on your environmental scan, answer the following questions: What are the reasonable generic and grand strategies to consider? What are the pros and cons of each considering the assessment against goals and the risk assessment? What is the best solution considering the facts and your intuition? What type of solution are you talking about? What model or approach should you use? Who should be involved?

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    https://brainmass.com/business/differentiation-strategies/management-generic-and-grand-strategies-146213

    Solution Preview

    The response addresses the queries posted in 1413 words with references.

    //Prior to writing any generic or grand strategies, you should have a complete understanding of functional environment. You should write something about different levels of an organization on which any strategy operates. The strategies of an organization can be applied in three ways. These are discussed in the following paragraphs. //

    In order to segregate different units, each of which performs different functions, many companies are organized on the basis of divisions. Such divisions may also be called Strategic Business Units or profit centers. Strategy operates at different levels:

    1. Corporate level: It is an overarching plan of action covering the various functions performed by different SBU's. It is concerned with the objectives of the company, allocation of resources and coordination of SBU's.

    2. Business level: SBU level strategy is simply a comprehensive plan which provides objectives for SBU's, allocation of resources among functional areas and coordination between them for optimal contribution for the accomplishment of corporate level objectives.

    3. Functional level: It refers to a relatively restricted plan defining objectives for a specific function, allocation of resources among different operations within that functional area, and coordination between them for accomplishment of corporate level and SBU level objectives.

    Corporate level strategies are basically about the basic direction of the firm as a whole. They involve decisions related to allocating resources among the different businesses of the company, transferring resources to another business and effectively managing a portfolio of businesses such that the overall business objectives are achieved.

    They can be 4 grand strategies:

    // Here you will find an idea regarding the advantages & disadvantages of stability strategy adopted by organizations as per their requirements. //

    1. Stability: It is less risky and involves fewer changes and is adopted when an organization attempts at an incremental improvement of its functional performance by marginally changing one or more businesses with respect to their customer groups or functions. The environment is also relatively stable. The company is not willing to take much risk, is satisfied with its current position, and considers expansion as threatening. After a period of rapid expansion, consolidation is sought through ...

    Solution Summary

    This is a solution-guide to help you discuss grand strategy. Prior to writing any generic or grand strategies, you should have a complete understanding of functional environment. You should write something about different levels of an organization on which any strategy operates. The strategies of an organization can be applied in three ways. These are discussed in the following paragraphs. This solution is 1413 words with two APA references.

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