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California Pizza Kitchen Strategic Analysis

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Strategic Management

Strategic analysis of the California Pizza Kitchen.

For this paper, identifying the primary business strategy employed by CPK. I will also need to provide a critical analysis evaluating that strategy in the light of the strengths, weaknesses, opportunities and threats.

Step One: Which of the four strategies discussed (see attached) does CPK follow? How do you know?

Step Two: give some specific actions the company is taking relative to their strengths, weaknesses, opportunities and threats. These actions are referred to as "strategic choices". Do the strategic choices taken by CPK align with the firm's generic strategy? What are the points of disconnection? You need to think critically about this step. NO company achieves perfect alignment with its strengths, weaknesses, opportunites and threats, and its chosen strategy. It is your job to uncover the discrepancies and problems.

Step Three: Identify any specific sustained competitive advantages conferred on CPK by virtue of its strategic choices.
Discuss the effectiveness of CPK's' strategy in the light of its internal strengths and weaknesses, and external threats and opportunities.

Has it created any sustained competitive advantages?

Identify any unaddressed threats or missed opportunities.

What can CPK do to build on its strengths and shore up its weaknesses by altering its strategic choices?

Finish the paper by commenting on how your view of CPK's vision and mission has changed or been reconfirmed by this process of strategic analysis.

Would you make any suggestions to revise the strategy, mission or vision?

Expectations:

Be sure to properly cite sources in the text and provide a complete reference list - or footnotes. APA style

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Strategic Management

Strategic analysis of the California Pizza Kitchen.

For this paper, identifying the primary business strategy employed by CPK. I will also need to provide a critical analysis evaluating that strategy in the light of the strengths, weaknesses, opportunities and threats.

Step One: Which of the four strategies discussed (see attached) does CPK follow? How do you know?

Step Two: give some specific actions the company is taking relative to their strengths, weaknesses, opportunities and threats. These actions are referred to as "strategic choices". Do the strategic choices taken by CPK align with the firm's generic strategy? What are the points of disconnection? You need to think critically about this step. NO company achieves perfect alignment with its strengths, weaknesses, opportunities and threats, and its chosen strategy. It is your job to uncover the discrepancies and problems.

Step Three: Identify any specific sustained competitive advantages conferred on CPK by virtue of its strategic choices. Discuss the effectiveness of CPK's' strategy in the light of its internal strengths and weaknesses, and external threats and opportunities.

Has it created any sustained competitive advantages?

The effectiveness of California Pizza Kitchens strategy is examined. The internal strengths of California Pizza Kitchen are the ability to innovate and create Pizzas with a special taste. For instance, the company has created duck sausage pizzas, Thai Chicken pizza, two-sausage Pizza, tuna-melt pizza, and the original BBQ Chicken Pizza. The strength of California Pizza Kitchen is ...

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