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Mission or Vision Statement

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The first step for developing operating mechanisms is to establish a mission or vision for the organization. The mission or vision gives the organization direction, momentum, and commitment. It lends meaning and identity to the organization and guides the organization.
What is the mission of your organization? What is the mission of your department or team? How does the mission of your department or team align with the mission of the organization? How do the organization's policies and functional procedures support the accomplishment of the mission of the organization and that of your department or team? What changes are required to make your department or team more effective?

Justify your answers with examples and reasoning.

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The first step for developing operating mechanisms is to establish a mission or vision for the organization. The mission or vision gives the organization direction, momentum, and commitment. It lends meaning and identity to the organization and guides the organization.

What is the mission of your organization?

"The mission of USA Properties Fund is to create outstanding housing for value conscious seniors and families. This mission is accomplished through the development, rehabilitation and acquisition of residential communities which meet the highest quality standards." (USA Properties Fund 2012)
This has been the company's mission since it formed in 1981. The mission is clear and will now extend to serve many in society.

What is the mission of your department or team?

The mission of our team is to expand the brand and branch out into the hotel market. While USA Properties Fund has a strong portfolio, expanding the brand to include hotels locally and nationwide will increase the brand's presence in cities where the company is now not located. Many hotel chains are owned by Fortune 500 companies that have a vast portfolio. This expansion will allow the firm to increase its corporate stock so that more investors can own a stake in the company. The additional capital will afford USA Properties Fund the opportunity to obtain the funding needed to secure such properties.
The expansion of the brand will be a team effort. Many factors are involved with such a project. An expert in the field will need to be brought in to properly guide the leaders of USA Properties Fund on the path to success. When companies expand in to unchartered waters, guidance by an expert is needed to ...

Solution Summary

The first step for developing operating mechanisms is to establish a mission or vision for the organization. The mission or vision gives the organization direction, momentum, and commitment. It lends meaning and identity to the organization and guides the organization.
What is the mission of your organization? What is the mission of your department or team? How does the mission of your department or team align with the mission of the organization? How do the organization's policies and functional procedures support the accomplishment of the mission of the organization and that of your department or team? What changes are required to make your department or team more effective?

Justify your answers with examples and reasoning.

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See Also This Related BrainMass Solution

Mission Statement/ Vision Statement

In the Session Long Project of MGT599, we will create a "strategic toolkit" which, once assembled, will allow you to undertake strategic planning and implementation projects in any organization. Upon successful completion of the Module 1 SLP, you will be able to use your SLP to assess the mission and vision statements of any company. The goal of the SLP is one of skill-building—that is, in each module we will focus on developing a skill for a different phase of the strategy-making process. Throughout this course, you should complete the SLP before you complete the Case. However, before you begin to address the SLP assignments, read the Background materials thoroughly.
Required Reading
Welch, J., & Welch, S. (2008). State your business: Too many mission statements are loaded with fatheaded jargon. Play it straight. Businessweek, 4066 (80). Retrieved on November 6, 2012, from http://www.businessweek.com/stories/2008-01-02/state-your-business
Session Long Project
In this module, you will be learning what constitutes good mission and vision statements. You will also be developing a list of criteria for evaluating such statements. You will then use these criteria to evaluate a corporate vision and mission statement in the Case. Finally, you will be comparing your two lists for commonalities and differences.
Keys to the Assignment
The key aspects of this assignment that you must cover in your 3- to 4-page paper are:
• Step One: Read the Background materials and conduct additional research about writing mission and vision statements. You may rely solely on the websites in the Background materials or supplement them if you wish. You will find that there are a great many opinions on what constitutes a "good" mission statement. Your job is to identify five criteria that you believe are crucial to devising good mission statements.
• Step Two: Research the Background websites dedicated to writing vision statements. Again, you may supplement them if you wish. Identify five criteria you think are critical to good vision statements.
• Step Three: In a 3- to 4-page paper:
o List the five criteria you have chosen for mission and vision statements (i.e., five each). This can be a bulleted list.
o Justify your choices. Explain why you think each individual criterion is important.
o Critically compare the commonalities and differences between your two lists. Be sure that you address this requirement with appropriate depth.
o Be sure to have introduction at the beginning of paper and a conclusion at the end

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