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    Metrics to stakeholders

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    How do you apply metrics to different stakeholders? How is strategic decision making impacted by the application of these metrics? Cite two specific examples and identify at least two metrics you use each day.

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    Metrics have different importance for different stakeholders. A shareholder or investor in the firm is more interested in broader metrics such as revenue/ sales or profitability growth whereas the executive management is more keen on specific metrics such as operational margins, customer satisfaction levels, quality, ...

    Solution Summary

    Metrics to stakeholders are examined. How strategic decision making impacted by the application of these matrices are determined.

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