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    Ethical issues of marketing to global consumers

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    What ethical considerations are most important in reaching and marketing to global consumers? Why are they more important than others?

    © BrainMass Inc. brainmass.com June 4, 2020, 1:39 am ad1c9bdddf
    https://brainmass.com/business/business-ethics/ethical-issues-marketing-global-consumers-412741

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    What ethical considerations are most important in reaching and marketing to global consumers? Why are they more important than others?
    The ethical considerations that are most important in reaching and marketing to global consumers are honesty, and truthfulness in the quality of products and in marketing communications. ...

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    This posting gives you an in-depth insight into marketing to global consumers.

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