Macromarketing
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From a macromarketing perspective, discuss some of the negative consequences of the internet and e-marketing on the global society and suggest appropriate strategies to best deal with them.
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The solution discussed the negative consequences of the internet and e-marketing on the global society and suggest appropriate strategies to best deal with them.
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With market globalization and e-business becoming an ever increasing subject, today's marketers deal with cross-cultural ethical issues daily. These settings extend the scope of macro-marketing ethics. Some ads and concepts are welcome in one country but not in another. The structure that is needed for conservative marketing is done through framing ethical decision for the international setting. This ...
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- Master of Business Administration, University of Phoenix
- Bachelor of Science in Paralegal Studies, Kaplan College
- Business Diploma, Katharine Gibbs Business College for Women
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