Marketing Strategies Used in Third World Countries
Not what you're looking for?
Assess the challenges of marketing in a third world country and propose how to address the challenges.
Develop a marketing strategy that will encourage the villagers to pay for a WaterHarvester.
Purchase this Solution
Solution Summary
A discussion regarding the challenges of marketing in a third world country and how to address those challenges. Also, a specific marketing strategy for a product called WaterHarvester. 310 words, 1 reference.
Solution Preview
Some of the major challenges with third world countries are the lack of basic necessities such as food, water and shelter. "The majority of people in these countries live without adequate shelter; in poverty, stagnation and poor health; and without basic human and social amenities" (Duhaime, McTavish, & Ross, 1985, p. 3). Due to these factors, marketing to those within third world countries can be a challenge. To address these challenges, the products or services being marketed would need to be geared toward alleviating ...
Purchase this Solution
Free BrainMass Quizzes
Learning Lean
This quiz will help you understand the basic concepts of Lean.
MS Word 2010-Tricky Features
These questions are based on features of the previous word versions that were easy to figure out, but now seem more hidden to me.
Organizational Leadership Quiz
This quiz prepares a person to do well when it comes to studying organizational leadership in their studies.
Motivation
This tests some key elements of major motivation theories.
Transformational Leadership
This quiz covers the topic of transformational leadership. Specifically, this quiz covers the theories proposed by James MacGregor Burns and Bernard Bass. Students familiar with transformational leadership should easily be able to answer the questions detailed below.