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Marketing Strategy & Organizational Structure

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Explain how the concepts of marketing strategy and organizational structure can provide an organization a sustained competitive advantage in the market place.

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Explain how the concepts of marketing strategy and organizational structure can provide an organization a sustained competitive advantage in the market place.
The concepts of marketing strategy and organizational structure can provide the organization with competitive advantage. Marketing strategy entails identifying those segments whose needs can be satisfied by your organization in a successful manner. This matching of the needs of the customers with the strengths of the organization is vital to developing a successful marketing strategy. This depends ...

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