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Blue Ocean Strategy

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Could an investor beat the stock market and generate a superior return with a company who has formulated and implemented a blue ocean strategy? Why or why not? Can I have two concrete examples of Fortune 500 companies?

© BrainMass Inc. brainmass.com September 24, 2018, 1:46 pm ad1c9bdddf - https://brainmass.com/business/business-and-industry-analysis/blue-ocean-strategy-582817

Solution Preview

Yes an investor can beat the stock market and generate a superior return with a company that has formulated and implemented a blue ocean strategy. The reason is that those companies that adopt the blue ocean strategy generate uncontested market space. This gives value to customers, and increases the profit margins of the companies. This adds to the shareholder value of these companies more than those of companies that do not ...

Solution Summary

The answer to this problem explains Blue Ocean Strategy . The references related to the answer are also included.

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