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Global Communications Benchmarking

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Identify and research two companies that have faced specific issues and connect it with organizational communication, emotional intelligence, and organizational commitment concepts. For each company provide a scenario, how the company applied concepts in response to the issue, and outcomes of the company's responds to the issue. Also compare and contrast each company's application to scenario-based issues

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Solution Summary

File includes benchmark data on Starbucks, Nissan, and Google with regards to the GC scenario.

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Example of Benchmarking

I have to identify and research two companies that have faced specific issues associated with (A) organizational communication, (B) emotional intelligence and (C) organizational commitment. With each three of these I then have to conduct a communication and commitment research and benchmarking study to identify potential solutions for Global Communications. So any examples on this would be great so I can get an idea of how I should start this. Thanks :)

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