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Analysis of quotes in sociological terms

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1. Find a sociology "term" on the list in the file attachment that fits the following quote and explain why it is a good example...
"Since the end of World War II, a vast industry has arisen in the United States to make processed food palatable. Without this flavor industry, today's fast food industry could not exist. The names of the leading American fast food chains and their best-selling menu items have become famous worldwide, embedded in our popular culture. Few people, however, can name the companies that manufacture fast food's taste"

2. Find a sociology "term" on the list in the file attachment that fits the following quote and explain why it is a good example...
"A study that Bates conducted for a federal loan agency found that within four to five year of opening, 38.1 percent of new franchised businesses had failed. The failure rate of new independent businesses during the same period was 6.2 percent lower. According to another study, three-quarters of the American companies that started selling francises in 1983 has gone out of business by 1993"

3. Find a sociology "term" on the list in the file attachment that fits the following quote and explain why it is a good example...
"Today's unprecedented degree of meatpacking concentration has helped depress the prices that independent ranchers get for their cattle. Over the last twenty years, the rancher's share of every retail dollar spent on beef has fallen from 63 cents to 46 cents. The four major meatpacking companies now control about 20 per cent of the live cattle in the U.S. through 'captive supplies'?cattle that are either maintained in company-owned feedlots or purchased in advance through forward contracts. When cattle prices start to rise, the large meatpackers can flood the market with their own captive supplies, driving prices back down. They can also obtain cattle through confidential agreements with wealthy ranchers, never revealing the true price being paid....independent ranchers and feedlots now have a hard time figuring out what their cattle are actually worth, let alone finding a buyer for them at the right price,"

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Quick Note

As I have previously done for you before, I will provide a concise and comprehensive explanation of why the term is apt towards the qoute you presented. I will provide references and examples so that you can expand the solution I provided for you. In the Glossary listed, you provided a list of sociological concepts that at times overlap and are interrelated. I will choose the best possible applicable term for the situation.

Quote 1

"Since the end of World War II, a vast industry has arisen in the United States to make processed food palatable. Without this flavor industry, today's fast food industry could not exist. The names of the leading American fast food chains and their best-selling menu items have become famous worldwide, embedded in our popular culture. Few people, however, can name the companies that manufacture fast food's taste"

Analysis

There are varied terms we can associate with this quote (Macdonaldization, for instance) - it gives us a view of the socio-chronological development of the fast food industry and suggests the changes in terms of the product provided to the market that allowed it to be accepted and integrated into society. It also discusses the assimilation and cultural exchange that comes with trade & economic activities as national economies create intensified networks and bonds economically affecting social, political & cultural influences. As such, I believe the sociological term that encompasses much of the passage is Globalization defined as such -

"The worldwide integration of government policies, cultures, social movements and financial markets through trade and the exchange of ideas."

The Fast-food idea that had been adopted the world over is quintessentially American. What fast-food refers to are quick to prepare and serve meals. Such a concept had existed since the time of the Ancients. In Rome they had 'sandwich' stalls. In China they served 'ready to go' dumplings and other 'quick' nibbles in the markets when Marco Polo came to visit. The idea of the 'franchise' and quick serve restaurants that we know today can be traced back to the first Hotdog stand in Coney Island, NY in 1867. The 'Diner' first started out in 1872 through Rhode Island's Horse-drawn carriages. By the 1920's via the need of motorists on Route 66, carhops strapped on roller skates and were serving food to parked cars via outlets like White Castle and A&W, makers of the famous root beer. By 1940, McDonald's came to be and branches were set up all over the U.S. with the restaurant chains expanding and serving fast food on the go. Macdonald's offered a simple menu of hamburgers, french fries, milkshakes, coffee, and Coca-Cola, served in disposable paper wrapping. They were able to produce hamburgers and fries constantly by innovating 'the assembly-line' kitchen serving them immediately at a cost half the price of that in a diner. Machines were also installed to simplify the production process - Cola dispensers, milkshake & soft ice cream machines and quick efficient fryers.

When WW2 came about the taste of the ...

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Sociological Analysis of Chosen Passages

#1
Explain the following quote as to why you think it is a good example of the term "Mass Media"

"An ad of their seeking franchisees later spelled out the benefis of the system: Imagine- No Carhops-No waitresses-no dishwashers-no bus boys-the McDonald's System is Self Service!"

#2
Explain the following quote as to why you think it is a good example term "Quantitative Research"

"The typical American child now spends about twenty-one hours a week watching television?roughly one and a half months of TV every year....Outside of school, the typical American child spends more time watching television than doing any other activity except sleeping. During the course of a year, he or she watches more than thirty thousand TV commercials. Even the nation's youngest children are watching a great deal of television. About one-quarter of American children between the ages of two and five have a TV in their room,"

#3
Find a sociology "term" that fits the following quote and explain why it is a good example

"The fast food industry now employs some of the most disadvantaged members of American society. It often teaches basic job skills?such as getting to work on time?to people who can barely read, whose lives have been chaotic or shut off from the mainstream. Many individual franchisees are genuinely concerned about the well-being of their workers. But the stance of the fast food industry on issues involving employee training, the minimum wage, labor unions, and overtime pay strongly suggests that its motives in hiring the young, the poor and the handicapped are hardly altruistic,"

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This following is an example...
Example: "In many respects, the fast food industry embodies the best and the worst of American capitalism at the start of the twenty-first century - its constant stream of new products and innovations, its widening golf between rich and poor."

Answer:
Within this one quote we can analyze the fast food industry from both the functionalist and conflict perspectives. The functionalist, who focuses on how society is structured to maintain its stability, would argue that the first part of the quote illustrates how this particular industry is responsible for new products, new ways of conducting business, new ways of eating that are conducive to our fast paced life styles and numerous jobs for unskilled workers. On the other hand, the conflict theorist, who contends that social behavior is best understood in terms of conflict or tension between competing groups, would focus on what Marx considered the exploitation of workers by owners. The conflict theorist would point out that the capitalists, the owners of fast food chains, take advantage of employees by offering low pay and little or no benefits to increase profits, which inevitably contributes to the "widening golf between rich and poor."

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