Perceptual Binding Theory: Feature Integration Theory and Gestalt Theory
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1). Briefly discuss or describe each of these three theories.
2). What do these three theories have in common? Or what makes them similar?
3). Provide an example for each of these three theories.
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Solution Summary
The feature integration theory and Gestalt Theory. The perceptual binding theories are provided.
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Hi,
1). Briefly discuss or describe each of these three theories.
3). Provide an example for each of these three theories.
Perceptual Binding Theory - This theory states that "different features of an external object are "bound" together to form a coherent representation of that object" (MIT, 2012, p. 1). For example, when we see an object that is the color red and is a square shape, we do not perceive it as being "red" first and then a "square" but as a coherent "red square".
Feature Integration Theory- This theory suggests that "attention must be directed serially to each stimulus in a display whenever conjunctions of more than one separable feature are needed to characterize or distinguish the possible objects presented" (Treisman & Gelade, 1980, p. 97). This basically means that we perceive each feature of a stimulus in parallel ...
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