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Analyzing Vintage Ads

Go to the search engine of your choice and search for this phrase: "vintage ads". Include the quotation marks to search for exactly that phrase.

Choose a vintage ad that you can analyze based on its rhetorical appeals (ethos, logos, pathos). One thing: Please make sure that your chosen ad is appropriate

At the end of your essay, copy/paste the URL or website address for your ad--it will begin with http:// Include it

Give examples of the rhetorical appeals (ethos, logos, or pathos) in the advertisement.

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Hello and welcome to Brain Mass.

I am not sure where in the process you are with this, so I started from the beginning. I went ahead and did a little research and found this web site for you to use:


If you cut and paste this URL into your browser, you will be offered several pages of vintage candy ads from the 1960s. At the bottom of page (if you prefer), you can choose a different decade. I liked the 1960's ads because they were colorful and appealing to the eye.

What you need to do first is to choose one of the ads and then write about how it is visually appealing by using logos, pathos, and ethos. These are writing ...

Solution Summary

This entry discusses how to analyze a vintage advertisements using logos, ethos, and pathos in 455 words.